Comp Life Services Data
Gain insights on competitor products, pricing, and strategies — automated intelligence for informed decision-making
A saved example of what you can collect and monitor with Jsonify. Create your own version in Jsonify.
Build this in JsonifyYour original goal is prefilled.
Goal
I want to get continuous, structured data on emerging competitor product offerings, pricing structures, and digital channel strategies from rival life services, financial services, and insurance provider websites.
Source coverage
- comparethemarket.com
- moneysupermarket.com
- gocompare.com
- money.co.uk
- theaa.com
- confused.com
- zopa.com
- experian.co.uk
- uk.insurancedirect.com
- nexgeninsurance.com
- aviva.com
- axa.co.uk
Sample data
Illustrative sample data from the original configuration, not live or verified results.
| id | Source | Provider | Plan | Monthly Premium | Excess | Buildings Cover | Contents Cover | Status | Last Updated |
|---|---|---|---|---|---|---|---|---|---|
| 1 | comparethemarket.com | Aviva | Home Essential | £12.49 | £250 | £250,000 | £50,000 | Active - Online Discount | 2026-02-02 |
| 2 | moneysupermarket.com | AXA | Standard Home Insurance | £10.75 | £300 | £200,000 | £40,000 | Quote Only - Price Match Eligible | 2026-02-03 |
| 3 | gocompare.com | Admiral | Comprehensive Plus | £15.20 | £150 | £350,000 | £80,000 | Active - Multi-policy Savings | 2026-02-01 |
| 4 | money.co.uk | Direct Line | HomeCare Flexible | £13.95 | £200 | £300,000 | £60,000 | Active - 12% Online Discount | 2026-02-03 |
| 5 | theaa.com | AA Insurance | AA Home Secure | £14.60 | £250 | £275,000 | £55,000 | Active - Member Exclusive | 2026-02-02 |
| 6 | confused.com | LV= General | Home Protect | £11.40 | £150 | £225,000 | £45,000 | Active - New Customer Promo | 2026-02-04 |
| 7 | zopa.com | Zopa | Zopa Home Shield | £9.99 | £299 | £180,000 | £30,000 | Beta - Limited Availability | 2026-02-01 |
| 8 | experian.co.uk | Experian Insurance | Home Essentials | £12.00 | £250 | £200,000 | £50,000 | Quote Tool - Credit-based Pricing | 2026-02-04 |
| 9 | uk.insurancedirect.com | Insurance Direct | Direct Home Classic | £8.95 | £500 | £150,000 | £25,000 | Active - Price Lock 6 months | 2026-02-02 |
| 10 | nexgeninsurance.com | NexGen | NexGen Protect Home | £10.50 | £199 | £220,000 | £40,000 | New Launch - Intro Rate | 2026-02-03 |
| 11 | aviva.com | Aviva | Aviva Premier Home | £18.30 | £100 | £500,000 | £120,000 | Active - Loyalty Bonus | 2026-02-01 |
| 12 | axa.co.uk | AXA | AXA Essential Home | £11.10 | £250 | £210,000 | £35,000 | Active - Online Only | 2026-02-04 |
| 13 | comparethemarket.com | Churchill | Churchill Home Plus | £13.75 | £175 | £260,000 | £65,000 | Active - Cashback Offer | 2026-02-02 |
| 14 | moneysupermarket.com | Hastings Direct | Hastings Home Standard | £9.65 | £350 | £160,000 | £30,000 | Quote Only - Low Cost Focus | 2026-02-03 |
| 15 | gocompare.com | Saga | Saga Home Insurance | £16.40 | £100 | £400,000 | £75,000 | Active - Senior Benefits | 2026-02-01 |
| 16 | money.co.uk | Policy Expert | Policy Expert Basic | £7.99 | £500 | £120,000 | £20,000 | Active - Cheapest Tier | 2026-02-04 |
| 17 | theaa.com | Aviva | AA/Aviva Joint Plan | £14.00 | £200 | £280,000 | £60,000 | Active - Bundle Discount | 2026-02-02 |
| 18 | confused.com | Tesco Bank | Clubcard Home Cover | £10.20 | £175 | £210,000 | £50,000 | Active - Clubcard Reward | 2026-02-03 |
| 19 | zopa.com | Zopa | Zopa Home Plus | £12.25 | £150 | £260,000 | £60,000 | Active - Peer Reviews 4.6★ | 2026-02-04 |
| 20 | experian.co.uk | Experian | Experian Shield | £13.00 | £250 | £240,000 | £55,000 | Quote Tool - Score Impact Shown | 2026-02-02 |
| 21 | uk.insurancedirect.com | Insurance Direct | Family Home Cover | £11.75 | £300 | £230,000 | £70,000 | Active - Family Promo | 2026-02-01 |
| 22 | nexgeninsurance.com | NexGen | NexGen Premium | £17.50 | £100 | £450,000 | £100,000 | Active - Tech-enabled Claims | 2026-02-03 |
| 23 | aviva.com | Aviva | Aviva Value Home | £9.50 | £350 | £175,000 | £30,000 | Active - Digital Only Rate | 2026-02-04 |
| 24 | axa.co.uk | AXA | AXA Home Advanced | £20.10 | £50 | £600,000 | £150,000 | Active - Premium Tier | 2026-02-02 |
| 25 | comparethemarket.com | Zurich | Zurich Home Guard | £14.90 | £200 | £300,000 | £70,000 | Active - Partner Offer | 2026-02-01 |
| 26 | moneysupermarket.com | More Than | More Than Home Silver | £12.35 | £225 | £240,000 | £60,000 | Active - Claims Support 24/7 | 2026-02-03 |
| 27 | gocompare.com | NFU Mutual | NFU Standard Home | £13.15 | £150 | £270,000 | £65,000 | Active - Rural Property Add-ons | 2026-02-04 |
| 28 | money.co.uk | Aviva | Aviva Short-term Cover | £6.99 | £400 | £100,000 | £10,000 | Temporary - 30 Day Cover | 2026-02-02 |
| 29 | theaa.com | AA Insurance | AA Home Plus | £15.85 | £175 | £320,000 | £70,000 | Active - Roadside Bundle | 2026-02-03 |
| 30 | confused.com | Saga | Saga Home Protect Plus | £17.95 | £120 | £380,000 | £85,000 | Active - Age-based Discount | 2026-02-01 |
Insights and analytics
- Total Competitor Products Tracked (metric)
- Average Price of Competitor Offerings (metric)
- Market Share by Competitor (pie)
- Pricing Structure Distribution (donut)
- Price Changes Over Time (line)
- Top 5 Competitor Pricing Strategies (bar)
- Emerging Trends in Digital Channel Strategies (area)
- Latest Product Offerings by Competitor (horizontal_bar)
- Detailed Competitor Product Listings (table)
- Recent Price Changes from Competitors (table)
- Key Observations on Competitor Strategies (insights)
- Market Trends Summary for Life and Financial Services (insights)
Change notifications
- Price Change Detected — is now £45/month (+£5) comparethemarket.com
- New Listing Appears — now available money.co.uk
- Product Unavailable — is no longer available gocompare.com
- Coverage Gap Found — missing from comparison confused.com
- Offer Structure Changed — now includes cashback zopa.com
Integrations and delivery
- api
- snowflake
- zapier
Make this your own
Start with this goal in Jsonify, then choose the sources and data you need.
Build this in Jsonify