I want to get continuous structured data on competitor digital campaign strategies, new product feature releases, and pricing models from global insurance company websites, digital ad platforms, and industry news sites.
Uncover competitor strategies, product launches, and pricing trends — all monitored automatically without tedious manual checks
A saved example of what you can collect and monitor with Jsonify. Create your own version in Jsonify.
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Goal
I want to get continuous structured data on competitor digital campaign strategies, new product feature releases, and pricing models from global insurance company websites, digital ad platforms, and industry news sites.
Source coverage
- lloyds.com
- axa.com
- aviva.com
- directline.com
- insurancetimes.co.uk
- campaignlive.co.uk
- theinsurer.com
- adage.com
- marketingweek.com
- linkedin.com
- google.com
- facebook.com
Sample data
Illustrative sample data from the original configuration, not live or verified results.
| id | Source | Provider | Plan Name | Monthly Premium | Deductible | Coverage Type | Rating | Last Updated | Status |
|---|---|---|---|---|---|---|---|---|---|
| 1 | lloyds.com | Lloyds Insurance | Lloyds Plus Home | £28.50 | £500 | Home Contents & Buildings | 4.5 | 2026-02-02 | Active |
| 2 | axa.com | AXA UK | AXA Flexible Motor | £35.00 | £300 | Car Comprehensive | 4.2 | 2026-02-03 | Active |
| 3 | aviva.com | Aviva | Aviva Family Protect | £42.75 | £250 | Life & Critical Illness | 4.6 | 2026-02-01 | New Release |
| 4 | directline.com | Direct Line | Direct Line Smart Home | £15.99 | £750 | Smart Home Devices | 4.0 | 2026-02-04 | Promo |
| 5 | insurancetimes.co.uk | Industry Insight | Market Snapshot: Motor Rates | £— (avg £31) | Varies | Market Average - Motor | N/A | 2026-02-03 | Published |
| 6 | campaignlive.co.uk | Marketing Research | Ad Spend Protection (Report) | £12.00 | £0 | Digital Ad Liability | 4.1 | 2026-02-02 | Report |
| 7 | theinsurer.com | The Insurer | SME Business Shield | £65.00 | £1,000 | SME Liability & Property | 3.9 | 2026-02-01 | Active |
| 8 | adage.com | AdAge Analytics | Ad Campaign Insurance (whitepaper) | $19.99 | $0 | Marketing Liability | 4.4 | 2026-02-03 | Published |
| 9 | marketingweek.com | Marketing Week | Brand Protection Index | £9.99 | £0 | Reputation Insurance (index) | 4.0 | 2026-02-04 | Published |
| 10 | linkedin.com | InsureTech Solutions | Telematics Plus Fleet | £120.00 | £500 | Fleet Telematics Insurance | 4.3 | 2026-02-02 | Pilot |
| 11 | google.com | Search Aggregator | Price Comparison: Home Cover | £24.40 | £300 | Home Contents | 4.1 | 2026-02-04 | Indexed |
| 12 | facebook.com | DirectLine Ads | DirectLine Ad Offer - Motor | £29.99 | £200 | Car Comprehensive | 4.0 | 2026-02-03 | Ad Live |
| 13 | lloyds.com | Lloyds Commercial | Lloyds SME Cyber | £95.00 | £2,500 | Cyber Liability | 4.2 | 2026-02-01 | Active |
| 14 | axa.com | AXA Health | AXA Health Essential | £48.50 | £150 | Private Health | 4.5 | 2026-02-04 | New Release |
| 15 | aviva.com | Aviva Motor | Aviva Pay-As-You-Drive | £22.00 | £350 | Usage-Based Motor | 4.0 | 2026-02-03 | Beta |
| 16 | directline.com | Direct Line Business | Tradesman Liability | £78.00 | £500 | Trades Liability | 3.8 | 2026-02-02 | Active |
| 17 | insurancetimes.co.uk | InsurTimes Research | Market: Home Premium Trends | £— (median £26) | Varies | Market Analysis - Home | N/A | 2026-02-04 | Published |
| 18 | campaignlive.co.uk | Creative Insure | Ad Creative Liability | £16.50 | £250 | IP & Creative Liability | 4.1 | 2026-02-01 | Active |
| 19 | theinsurer.com | Reinsurance Desk | Catastrophe Excess Capacity | $1,200.00 | $50,000 | Reinsurance | 4.7 | 2026-02-03 | Available |
| 20 | adage.com | AdRisk | Programmatic Ad Fraud Cover | $49.99 | $1,000 | Digital Ad Fraud | 4.0 | 2026-02-02 | Launched |
| 21 | marketingweek.com | Marketing Protect | Influencer Campaign Cover | £27.00 | £400 | Influencer Liability | 3.9 | 2026-02-04 | Active |
| 22 | linkedin.com | Global Insurer Group | Executive Protection | £210.00 | £1,500 | D&O & Executive Risk | 4.6 | 2026-02-03 | Active |
| 23 | google.com | Ad Aggregator | Sponsored Listing Insurance | $7.99 | $50 | Ad Performance Guarantee | 4.0 | 2026-02-02 | Indexed |
| 24 | facebook.com | AXA Ads UK | AXA Motor Social Offer | £31.50 | £300 | Car Third Party | 4.1 | 2026-02-04 | Ad Live |
| 25 | lloyds.com | Lloyds Travel | Lloyds Holiday Protect | £6.99 | £100 | Travel Insurance | 4.3 | 2026-02-03 | Seasonal |
| 26 | axa.com | AXA Commercial | Supply Chain Protect | £145.00 | £5,000 | Business Interruption | 4.2 | 2026-02-01 | Active |
| 27 | aviva.com | Aviva Pet | Aviva Pet Care Plus | £12.99 | £50 | Pet Insurance | 4.4 | 2026-02-02 | New Release |
| 28 | directline.com | Direct Line Home | Direct Line Student Cover | £9.50 | £250 | Contents for Students | 3.7 | 2026-02-04 | Promo |
| 29 | insurancetimes.co.uk | InsurTimes | Weekly Pricing Alert - Motor | £— (avg £33) | Varies | Market Pricing Alert | N/A | 2026-02-03 | Alert |
| 30 | campaignlive.co.uk | Campaign Insights | Ad Platform Liability Update | £0.00 | £0 | Industry Update | N/A | 2026-02-04 | Published |
Insights and analytics
- Total Competitor Campaigns Monitored (metric)
- New Product Features Released (metric)
- Total Pricing Models Analyzed (metric)
- Competitor Ad Spend Comparison (bar)
- Digital Campaign Engagement Trends (line)
- Pricing Model Distribution Among Competitors (donut)
- Top 5 New Product Features by Competitor (horizontal_bar)
- Recent Digital Campaigns by Competitors (table)
- Latest Pricing Models from Competitors (table)
- Volume of Industry News Articles Over Time (area)
- Key Observations from Competitor Strategies (insights)
- Competitor Website Traffic Trends (line)
Change notifications
- Price Change Detected — now £450 (+£50) aviva.com
- New Listing Appears — now available axa.com
- Availability Change — is currently unavailable directline.com
- Coverage Gap Identified — missing from listings lloyds.com
- Offer Structure Changed — now includes accident coverage insurancetimes.co.uk
Integrations and delivery
- api
- snowflake
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