I want to get continuous structured data on competitor new product formulas, ingredient changes, and commercial launch strategies from global food industry publications, competitor brand websites, and market research reports.
A shared demo template. Read-only preview of what would be monitored in a real pilot.
Pilot Configuration
Pilot Phase (Scoped Evaluation)
Up to 12 weeksTypical scope: multi-country, weekly updates, multiple categories
- Real data from real sources
- Live dashboards or export feeds
- Validate scope, refresh cadence, quality
- Fixed price, no ongoing commitment
Most teams start here to validate fit before expanding.
Now, schedule a short call below to confirm scope and start the pilot, or build something new.
or email us at paul@jsonify.co
Data sources are the websites and apps where information will be collected from. These can be changed or expanded at any time. This is turned into data rows.
| id | Source | Product | Formula Changes | Packaging | Launch Region | Price | Stock Status | Claim Tags | Last Updated | ||
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 |
|
Plant-Protein Yogurt Alternative - Vanilla | Added pea-rice protein blend; reduced tapioca starch 25% | Aseptic 250g recyclable PET tub | EU (FR, DE, NL) | €2.49 | Pre-launch sampling | High-protein, Clean-label, Dairy-free | Jan 31, 2026 | ||
| 2 |
|
Omega-3 Fortified Snack Bars - Berry | Microencapsulated algal oil to improve shelf stability | Flow-wrapped 40g bar, biodegradable film | Global (online) | $1.99 | Available online | Vegan, Non-GMO, Heart health | Feb 1, 2026 | ||
| 3 |
|
Compostable Coffee Pods - Medium Roast | N/A (packaging innovation) | PLA/PHA composite pod, industrial compostable | UK, Nordics | £5.99 (10 pack) | Limited distribution | Compostable, Carbon-neutral packaging | Feb 2, 2026 | ||
| 4 |
|
Low-Sugar Ice Cream - Salted Caramel | Erythritol + monk fruit blend; 40% less sugar vs baseline | 500ml carton | US | $4.99 | Retail rollout Q1 2026 | Reduced sugar, Keto-friendly option | Feb 2, 2026 | ||
| 5 |
|
Ready-to-Drink Collagen Coffee - Mocha | Hydrolysed marine collagen 2.5g/serving; stabilized with citrates | 250ml can | DE, AT, CH | €2.19 | In distribution | Beauty-from-within, Functional beverage | Feb 1, 2026 | ||
| 6 |
|
Upcycled Fruit Crisp Snack - Citrus | Incorporates 20% upcycled peel powder | 20g single-serve pouch | UK | £0.99 | Test market | Upcycled, Zero-waste, High-fiber | Jan 30, 2026 | ||
| 7 |
|
Plant-Based Sausage - Smoky Chipotle | Pea-mycoprotein hybrid; reduced saturated fat by 30% | 220g vacuum pack | US, CA | $5.49 | Available in major grocers | Plant-based, Lower-sat-fat | Feb 2, 2026 | ||
| 8 |
|
Sugar-Free Soda - Citrus Zing | Reformulated sweetener matrix: stevia + allulose | 330ml can | Global | $1.50 | Widespread retail | Sugar-free, Zero-calorie | Feb 1, 2026 | ||
| 9 |
|
Functional Cereal - Sleep Support | Added magnesium glycinate 150mg and L-theanine 50mg per serving | 375g box | US | $6.49 | New product launch | Sleep-support, Whole grain | Feb 3, 2026 | ||
| 10 |
|
Infant Formula - Hypoallergenic | Updated allergen labeling; whey extensively hydrolyzed | 400g can | US | $29.99 | Rx/Controlled distribution | Hypoallergenic, Iron-fortified | Feb 1, 2026 | ||
| 11 |
|
Texturizer Blend for Meat Alternatives | New clean-label binder: citrus fiber + pregelatinized rice | 25kg sack (B2B) | Global (B2B) | $48/kg (bulk) | Available to manufacturers | Clean-label, Improves juiciness | Feb 2, 2026 | ||
| 12 |
|
Instant Coffee Sachet - Functional Focus | Added 50mg caffeine + 100mg L-theanine; instant microgranule tech | 14x10g sachets box | Global (e-commerce) | $8.99 | Online availability | Focus, Low-acid | Jan 30, 2026 | ||
| 13 |
|
Shelf-stable Hummus Single-Serve | High-oleic sunflower oil replacing refined soybean oil | 100g Tetra Pak cup | EU, Middle East | €1.79 | In-store rollout | Shelf-stable, No refrigeration | Feb 3, 2026 | ||
| 14 |
|
Plant Collagen Booster Powder - Berry | Added vitamin C 90mg + acerola extract; reduced proprietary blend size | 300g jar | AU, NZ | AUD 39.99 | Available DTC | Collagen support, Clinically dosed vitamin C | Feb 2, 2026 | ||
| 15 |
|
Reusable Beverage Bottle with Active Cooling Sleeve | N/A (packaging + product combo) | 750ml stainless steel + phase-change cooling sleeve | US retail | $24.99 | Pre-order | Reusable, Keeps cold 12h | Jan 29, 2026 | ||
| 16 |
|
High-Protein Baby Food Pouch - Chicken & Veg | Inclusion of brown rice protein isolate 3g/serving | 90g squeeze pouch | US, UK | $1.89 | Pilot launch | High-protein, No added sugar | Feb 1, 2026 | ||
| 17 |
|
Global Snack Launch Tracker - Spicy Lentil Chips | Pulsed-oil frying to reduce fat; reformulated salt blend | 120g bag | IN, ZA, UK | ₹49 / ZAR 19 / £1.50 | Rolling launch | Savory, Lower-fat | Feb 2, 2026 | ||
| 18 |
|
Ready Meal - Mediterranean Bowl | Reduced sodium by 20%; added chickpea protein chunks | 350g microwaveable tray | UK supermarkets | £3.50 | Full distribution | Lower-sodium, High-protein vegetarian | Feb 3, 2026 | ||
| 19 |
|
Baked Keto Cookies - Chocolate Almond | Almond flour base; erythritol + allulose sweetener system | 150g box | US | $5.99 | Available nationwide | Keto-friendly, Low-carb | Feb 1, 2026 | ||
| 20 |
|
Premium Bottled Water - Electrolyte Enhanced | Added sodium 40mg, magnesium 10mg per 500ml | 500ml PET (recycled) | EU, US | €1.29 / $1.49 | Retail and vending | Hydration, Electrolytes | Feb 2, 2026 | ||
| 21 |
|
Microwaveable Protein Oats - Maple Pecan | Added 15g whey isolate; intact oats with minimal processing | Single-serve cup | US convenience stores | $2.79 | New listings | High-protein, Ready-in-90s | Feb 3, 2026 | ||
| 22 |
|
Novel Food Ingredient Notification - Fungal Mycoprotein | Safety dossier submitted for new strain; allergen assessment included | B2B ingredient | US regulatory review | N/A (ingredient supply) | Under FDA review | Protein alternative, Novel food notification | Jan 29, 2026 | ||
| 23 |
|
Sugar Reduction System for Beverages | Blend of allulose + stevia + mouthfeel polysaccharide | Bulk concentrate (B2B) | Global (food manufacturers) | $12/kg (bulk) | Available to clients | Sugar-reduction, Taste retention | Feb 2, 2026 | ||
| 24 |
|
Clinical Nutrition Drink - Post-op Recovery | Higher leucine content + whey hydrolysate for absorption | 200ml bottle | EU hospitals | €3.95 | Hospital procurement | Clinical nutrition, Protein-dense | Feb 1, 2026 | ||
| 25 |
|
Natural Sweetener Granules - Monk Fruit Blend | Monk fruit + sunfiber for bulk; improved solubility | 250g resealable pouch | EU, US online | $7.99 | E-commerce launch | Natural, Low-calorie | Feb 2, 2026 | ||
| 26 |
|
Adaptogen Shot - Ashwagandha + Rhodiola | Standardized extracts (10% withanolides) to 150mg per 60ml shot | 60ml glass ampoule | US, UK | $3.49 | Retail & DTC | Stress support, Clinically studied dose | Feb 3, 2026 | ||
| 27 |
|
Smart Label Yogurt Cup with NFC Traceability | N/A (label tech) | 150g PP cup + NFC peel label | FR pilot | €1.29 | Pilot program | Traceability, Anti-counterfeit | Jan 31, 2026 | ||
| 28 |
|
Global Launch - Ethnic Sauces Range (6 SKUs) | Reduced palm oil; reformulated emulsifiers to sunflower lecithin | 250ml bottles | Global (focus: US, UK, DE) | $3.99 each | Wide distribution planned Q1 2026 | Ethnic flavors, Cleaner label | Feb 1, 2026 | ||
| 29 |
|
Functional Water - Sleep Mineral Blend | Magnesium + GABA microdosed: 50mg Mg, 25mg GABA per 330ml | 330ml glass bottle | SE Asia, AU | SGD 2.50 | In-market trial | Sleep aid, Functional beverage | Feb 3, 2026 | ||
| Looking for more? Great news − this is just a small sample. Jsonify production workflows process anywhere from tens of thousands to millions of real data rows per run! | |||||||||||
Filters
Total New Product Formulas Monitored
Top Competitors by Number of New Products
Competitor Strategies and Insights
| Source | Product | Ingredient Change | Commercial Strategy | Date |
|---|---|---|---|---|
|
|
NutriGold Protein Bar | Increased protein content by 20% | Launched in North America with a focus on health-conscious consumers | 2026-01-15 |
|
|
EcoSnack Organic Chips | Removed artificial preservatives | Targeting eco-friendly market segment through social media campaigns | 2026-02-01 |
|
|
FreshBite Meal Kits | Introduced biodegradable packaging | Partnership with local farms announced | 2026-01-20 |
|
|
PlantPower Smoothies | Added plant-based superfoods | Rollout in Europe with influencer marketing strategy | 2026-01-25 |
|
|
Vegan Delight Ice Cream | Reformulated to reduce sugar by 30% | Launching a new ad campaign focused on health benefits | 2026-01-30 |
|
|
QuickEats Ready Meals | Incorporated gluten-free options | Expanding distribution in retail chains | 2026-02-02 |
Total Ingredient Changes Documented
Distribution of Ingredient Changes by Category
Cumulative Launches Over the Past Year
Commercial Launches This Month
Leading Brands by Launch Frequency
Key Observations on Market Trends
Trends in New Product Launches Over Time
Recent Product Launches and Ingredients
| Source | Product | Price | Ingredient Changes | Launch Date |
|---|---|---|---|---|
|
|
NutriBar Plus | $1.99 | Added chia seeds, reduced sugar | 2026-01-20 |
|
|
Vegan Protein Shake | $3.49 | Increased pea protein content | 2026-01-15 |
|
|
EcoSnack Bags | $2.49 | Introduced biodegradable packaging | 2026-01-10 |
|
|
Superfood Granola | $4.99 | Removed artificial flavors, added quinoa | 2026-01-05 |
|
|
Organic Smoothie Mix | $2.99 | Fortified with vitamins, reduced calories | 2026-01-25 |
|
|
Spicy Lentil Chips | $2.29 | Added turmeric, reduced sodium | 2026-01-18 |
Market Share of Ingredients Used by Competitors
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